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Business

Ford CEO says it's his company's responsibility to bring more affordable vehicles to the U.S.

Americans are still buying cars, but they're borrowing record amounts of money and taking on longer car loans to help make ends meet.

U
By Unscrolled
October 5, 2026 · 3:59 PM · 1 min read
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Ford CEO says it's his company's responsibility to bring more affordable vehicles to the U.S.
Photo: Article page: https://media-cldnry.s-nbcnews.com/image/upload/t_nbcnews-fp-1200-630,f_auto,q_auto:best/mpx/2704722219/2026_10/1791215994409_now_current_ford_ceo_farley_affordability_cars_261005_S3_1920x1080-sk6ovd.jpg

Americans are still buying cars, but they're borrowing record amounts of money and taking on longer car loans to help make ends meet. NBC News' Christine Romans spoke with Ford CEO Jim Farley, who said his company has five more-affordable vehicles on the way.

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